EARN YOUR MASTER’S IN SPORT MANAGEMENT AT SC!
Total Credit Hours: 36
Transfer Credits: Up to 6
Program Length: Approx. 16 months
The Master of Arts in sport management will prepare future leaders for a career in sport management. Students will study a progressive business focused education with an emphasis on sport management and the innovation, skills and application surrounding the industry. Students will work with industry professionals to gain a practical and innovative knowledge of a variety of sport, fitness, coaching, and fitness development matters.
Recently ranked by U.S. News and World Report for its online MBA program, Southwestern College offers quality online degrees to adult learners. With courses taught by expert faculty and access to a variety of student resources, SC learners are provided with the tools and flexibility needed to succeed in their education while preparing for professional advancement.
FACULTY
Visit our faculty page to view current instructors.
View Courses & Program Details
PROGRAM OUTCOMES
Students enrolled in the online Sport Management program at Southwestern College will:
• Analyze current trends within the sports management industry.
• Employ effective leadership and administration practices to address strategic, operational, and functional challenges in the sports industry.
• Integrate ethical considerations in decision making.
• Demonstrate management theories, concepts, practices and their respective applications.
• Evaluate financial and non-financial data using appropriate quantitative and qualitative methods.
• Collaborate effectively with individuals, teams, organizational partners, and other stakeholders in diverse, multicultural, and multidisciplinary environments.
RELATED PROGRAMS
Executive Leadership Certificate
Executive Quality Management Certificate
Master of Science in Leadership
Master of Science in Management
MASTER IN SPORT MANAGEMENT PROGRAM DETAILS
The Master of Arts in sport management will prepare future leaders for a career in sport management. Students will study a progressive business focused education with an emphasis on sport management and the innovation, skills and application surrounding the industry. Students will work with industry professionals to gain a practical and innovative knowledge of a variety of sport, fitness, coaching, and fitness development matters.
Admission Process
- Complete graduate application forms
- Provide current resume
- Submit two professional letters of recommendation (at least one from a current or former employer)
- Turn in one-page personal essay
- Submit an official transcript from a bachelor’s degree-granting institution. Official transcripts must be received within 8 weeks following the start of class.
Core Major Requirements
LEAD500 Leadership Style & Theories
The course will cover fundamentals of leadership, definitions of leadership, and an introduction to the tools available for research in leadership. Emphasis is on the application of theoretical concepts to actual organizational settings and situations, culminating in the determination of participant’s dominant leadership style and articulation of a personal leadership profile. Credit 3 hours.
LEAD520 Leadership Coaching
The course will help students coach, mentor and empower future leaders. The course will review coaching theories and models as well as the theoretical and applied aspects of teamwork. Participants will focus on building the skills of collaboration. Participants will articulate a personal leadership development plan. Credit 3 hours.
MBA 505 Business Law & Ethics
Businesses must meet the legal and ethical standards imposed by a changing society. Decisions must be made that reflect the legal obligations of our world and the ethical standards by which a company will be known. Any company can face challenges in the form of globalization of the business enterprise, potential of hostile takeovers, concerns with market strategies, and continuing developments in international law and administrative regulation. Learners examine the legal, social, historical, and political/economic regulatory environments to understand that the legal and ethical perspectives are crucial in all business transactions markets. Credit 3 hours.
MBA 512 Financial Management, Analysis and Decision Making
Learners explore and apply the principles of financial management and examine the use of accounting and financial information to plan, analyze, and implement business decisions and activities. Topics include concepts such as time value of money, risk and valuation, cost of capital, capital structure and budgeting, long-term financing decisions, working capital policy and management, and financial analysis and planning. The course concludes with a focus on strategic and operational performance analysis and evaluation for effective decision making. Credit 3 hours.
MBA 530 Marketing Strategies
Learners explore marketing concepts of importance to managers, including product development and brand management, price determination, distribution strategy, and advertising/promotion management in both a global and regional context. Emphasis will be on strategic implications of these topics, rather than the theories themselves. Learners will be required to exhibit mastery of the topics through the development of a complete, case-based integrated marketing strategy. Credit 3 hours.
SPMG500 The Sport Management Industry
This course will introduce students to the business side of sports and recreation. Students will explore the people, environment, and activities associated with the sporting industry. Topics will include event planning, facility operations, risk management, stakeholder management, financial planning, managing the environment, sponsorships, and promotion. Credit 3 hours.
SPMG501 Emerging Trends in Sport Management
This course explores the current and potential future impacts of new, emerging, and rapidly evolving trends and technologies in the field of sports management and administration. Credit 3 hours.
SPMG502 Sports Marketing & Media
Sports marketing will explore a wide variety of topics in sports promotion. Students will gain a fundamental understanding of the keys to successful target and market sports and recreation to selected demographics involving a wide variety of sectors of the sports industry. Credit 3 hours.
SPMG503 Economics of Sport Management
This course provides an introduction to the financial markets, systems and policies impacting the sports management industry. Provides a comprehensive survey of the economic and managerial aspects of sports management and administration. Credit 3 hours.
SPMG504 Leadership in Sport Management
The course will cover fundamentals of leadership, motivation and organizing to lead in sports and recreation. Emphasis is on the application of theoretical concepts to actual organizational settings and situations. Credit 3 hours.
SPMG505 Sponsorship & Sales in Sport Management
Sponsorship and sales in sports management will introduce students to the practices and approaches for acquiring partners for their teams or events. Topics will focus on advertising and sponsorship within the sports and recreation industry. Credit 3 hours.
CAPS590 Graduate Capstone
Learners engage an applied research project that demonstrates their mastery of the knowledge and skills gained from the program and professional experience. Each learner will prepare a comprehensive report and presentation of the research findings by the conclusion of this course. Prerequisite: This course should take place within the last 9 hours of a learners program. Credit 3 hours.
Graduation Requirements
- Complete the specific program requirements for the master’s program
- Have an overall grade point average of 2.5, with no grade below a C (2.0)
All degree requirements are subject to change. Please see the Southwestern College Academic Catalog for the most current degree requirements.